ELO DAO
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Introduction

A new industry-standard platform for DeFi protocols to acquire their own liquidity.

Summary

ELO BOND MARKETPLACE is the new industry-standard platform to help protocols acquire their own liquidity. Protocols no longer need to pay out high incentives to rent liquidity, while also guaranteeing the permanence of liquidity to facilitate transactions.
ELO DAO solves for liquidity problems by providing bonds-as-a-service for a small fee.
Instead of staking their LP (liquidity provider) tokens for farming rewards in a pool 2, users can exchange their LP tokens for the protocol's governance tokens at a discounted rate. This is done through a process called Bonding. As the protocol never sells these LP tokens, the liquidity is effectively locked within its treasury.

Liquidity Problems 101

Today, protocols set aside a large percentage of their token supply in order to incentivize liquidity providers. This negatively impacts the sustainability of the protocol in these ways:
1. Significant Sell Pressure: Inflationary token emission incentivizes short-term behavior that increases sell pressure on the farm tokens. Mercenary liquidity providers (LPs) often sell their rewards to recoup their investments. Current solutions, such as time-locked staking, don't solve the core issue at hand and simply prolong the liquidity attrition.
2. Goal Misalignment between Protocol and LP: LPs are incentivized by high reward rates, rather than a strong belief in the success of the protocol. Hence, once the LP rewards are exhausted, the LPs will remove their capital and move on to the next opportunity. 42% of the yield farmers that enter a farm on the day it launches exit within 24 hours. Around 16% leave within 48 hours, and by the third day 70% of these users would have withdrawn from the contract. Source: Analysis of MasterChef from Nansen.ai
3. Impermanent Loss (IL): The success of a protocol causes price appreciation in its native token, causing a significant impermanent loss scenario for liquidity providers. This misalignment disincentivizes long-term LPs, even if they're long-term believers in the protocol.
4: No Buyer of Last Resort: During a market crash or in times of uncertainty, LPs tend to remove their liquidity from the pool as they are wary of the market state. It's at these moments, however, that the protocol needs liquidity the most.
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Negative flywheel effect during a market crash at DeFi

Benefits of ELO Bond Marketplace for Protocols

Why is ELO Bond Marketplace superior to traditional liquidity retention approaches?
1. Protocols now own their liquidity, rather than relying on mercenary LPs. This ensures the permanence of liquidity and provides security for the protocol and its users.
2. This leads to a shift in market dynamics. With pool 2, LPs take farming rewards for granted and because they could come and go as they please, their goal is not aligned with the protocol. With bonds, users are incentivized (through discounted tokens) to help the protocol succeed.
3. As more liquidity is accumulated, the pool can support larger trades and guarantee price stability and protection from massive liquidity exits. This in turn creates a healthy price action, attracting long-term holders.
4. Protocols can unlock new revenue streams by capturing liquidity fees as they also become the liquidity providers themselves.
5. Protocols through their ELO Bond Marketplace partnership gain extra exposure as their bonds will be featured on ELO DAO, a unified marketplace for bonds.
6. Protocols gain access to experienced policy and engineering teams who provide market expertise and ensure success from deployment to maintenance.

Benefits of ELO Bond Marketplace for the Community

Community plays an important role in the sustainability of a protocol. ELO DAO offers the community:
1. Opportunities to buy discounted tokens. Long-term holders do not need to speculate on price action in order to obtain more tokens. Through bonds, they can supply LP tokens to the protocol of their choice in exchange for its native tokens at a discounted rate. This is a win-win scenario for both the token holders and the protocol itself.
2. No exposure to impermanent loss. Long-term holders aren't incentivized to provide liquidity, as they would experience impermanent loss. Shifting this loss to the protocol better aligns both LPs and the protocol.
3. Confidence in liquidity availability. The community can be assured that the liquidity will permanently reside within the protocol and that there will always be ample liquidity for users to trade their tokens.

ELO DAO: Extending POL in DeFi

ELO DAO is expanding the concept of protocol owned liquidity (POL) via its bond mechanism. ELO DAO helps to amassed a super-majority (+99%) of the liquidity in your main trading pool.
Most interestingly, the accumulated liquidity also serves as a productive asset.